YOUR CALL CENTER IS BLEEDING REVENUE: PLAIBOOK WINS IT BACK.

MISSED CALLS NOBODY TEXTS BACK. QUOTES THAT NEVER GET A FOLLOW-UP. REPS WHO SKIP THE CLOSE. CANCELS NO ONE TRIES TO SAVE. AD SPEND YOU CAN'T TRACE TO A SALE

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BugBrosVinx Pest ControlAdmiral Pest ControlBRD Pest SolutionsPreventive Pest ControlArete Pest ControlWhite Knight Pest ControlFrontline Pest ControlRidd Pest ControlVult Inside SalesPestComNature Shield Pest SolutionsRock Pest ControlEvo Pest ControlPrime Pest ControlAtlas Pest ServicesSure Fix Garage Doors

The future of revenue operations in home services has arrived.

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The Platform

Five jobs. One platform.

If the playbook above went by too fast, here's the whole thing at a glance. Each piece is built for pest control phone sales.

Every call scored & coached

Plaibook transcribes and grades every call, then writes coaching notes for each rep: what they nailed, what they skipped, and what the skips are costing you.

AI that texts leads back

Unclosed calls get an automatic two-way SMS follow-up. The AI answers questions, handles objections, and books the job. When a lead needs a human, it hands off to your closer.

The whole customer journey

Marketing, inside sales, customer service, and retention on one set of dashboards. Every number drills down to the actual calls behind it.

Ask your data anything

An AI coach that answers plain-English questions about your calls and KPIs. Ask "which objection killed the most deals last month?" and get a chart, not homework.

Plugs into your stack

Your phone system and your field service platform, connected in minutes. No hardware, and your reps don't change a thing about how they work.

See it on your calls

Book a demo and we'll walk through Plaibook on real recordings. Free for 30 days, no credit card.

Works with what you already run

FieldRoutesFieldRoutes
ServiceTitanServiceTitan
BriostackBriostack
Five9Five9
RingCentralRingCentral
DialpadDialpad
CallRailCallRail
Genesys CloudGenesys Cloud
NextivaNextiva
ZoomZoom
GoHighLevelGoHighLevel
SlackSlack
///  THE PRE-GAME MATH

Run the numbers
on your own leak.

Drag the sliders, switch off anything you're not interested in. The math updates with industry standard numbers from real pest control companies' data.

Under ~750 calls a month, honest advice: you can listen to your own tape.At this volume, pulling up a day's calls and coaching from them yourself is genuinely doable — and you'll hear things no dashboard summarizes. Automated monitoring earns its keep when the call pile outgrows your headphones.
Under ~1,000 customers, honest advice: you can run these plays yourself. Winbacks and upsells at this size fit in a spreadsheet and a Saturday morning — and you still know most of these folks by name. Software in the middle can turn into a telephone game. Come back when the list outgrows the Saturday.
300,000 customers?That's enterprise territory — at this scale every rate improvement compounds across a list most companies can't even keep clean. The sliders stop doing it justice up here. Let's put together an enterprise deal built around your compounding potential.
Money you're leaving — jobs nobody chased
Missed callsthe phone rang. nobody picked up.$428K/yr
22% of sales calls ring out330 missed
4 in 10 never hear back132 gone quiet
30% of those are winnable40 jobs
times $900 first-year value$35,640 a month
Gametape median · adjustable in a live demo
Qualified calls that didn’t closethey wanted a quote. then silence.$425K/yr
819 qualified calls a month
48% hang up without booking393 walked
10% book with a real follow-up39 jobs
times $900 first-year value$35,381 a month
Gametape median · adjustable in a live demo
Upsells never offeredmosquito season + termite inspections$832K/yr
3,080 customers are mosquito fits
20% say yes when asked616 × $600
termite inspections due420 × $1,100
mosquito + termite, per season$831,600 a year
Gametape median · adjustable in a live demo
Customers who quietly leftcancelled, and no one called after$605K/yr
cancelled in the last two years5,600 accounts
12% come back when someone calls672 returned
times $900 first-year value$604,800 a year
Gametape median · adjustable in a live demo
Money you could multiply — same calls, better plays
Coach your reps+8% close rate, +5% save rate$346K/yr
+8% close rate on 819 qualified calls34 extra jobs/mo
+5% save rate on cancel calls30 accounts kept/mo
full value$692K a year
we count half$346K a year
Gametape median · adjustable in a live demo
Hone your marketing+15% qualified rate on inbound$345K/yr
+15% qualified rate from lead honing123 better calls/mo
at your close rate64 extra jobs/mo
full value$690K a year
we count half$345K a year
Gametape median · adjustable in a live demo

Case study

BRD Pest Solutions: 10x daily revenue with outbound SMS

See how one pest control company used Plaibook to recover abandoned leads over text and close $650K+ in new revenue from a single campaign.

Taylor Christensen, Marketing Director at BRD Pest Solutions

See Plaibook on your own calls.

Book a demo and we'll show you what your call center is really doing. Free for 30 days, no credit card, setup takes one call.

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Not ready yet? Read the Gametape: pest-control sales benchmarks from real call data →

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